Kotler, Philip <br/><br/>
Marketing management (Code No.573)  analysis, planning, implementation, and control  BOOK 
Philip Kotler 
 - 6th 
 - Englewood Cliffs  Prentice-Hall  1962 
 -  xxi, 776p 
<br/><br/> Reproduced by National Book Foundation, Islamabad, 1990 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0-13-556150-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOM