Cateora, Philip.
International marketing /
Philip Cateora.
- 13th ed.
- Boston: McGraw-Hill/Irwin, 2007.
- 700p
Paperback.
0071105948 9780071105941
Sales & marketing.
Business & Economics / Marketing / General.
Business, Accounting & Vocational: Textbooks & Study Guides.
382 / CAI