Gamble, Michael W <br/><br/>
Introducing mass communication 
Michael W. Gamble  
 - 2nd. 
 - New York:  McGraw-Hill,  1989 
 - xvi, 549p. 
<br/><br/> Include index 
<br/><br/><br/>Eng 
<br/><br/><label>ISBN: </label>0070227748 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass communication<br/>Mass media
<br/><br/><label>Dewey Class. No.: </label>001.51  / GAI