Loudon, David L. <br/><br/>
Consumer behavior  : concepts and applications 
Loudon, David L. 
 - New York:  McGraw-Hill,  1984. 
 - 562p. 
<br/><br/> HB 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0070367583 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers-Case studies
<br/><br/><label>Dewey Class. No.: </label>658.834  / BEC