TY  - BOOK
AU  - C. Ann Hollifield (ed.)
AU  - Jan LeBlance Wicks (ed.)
AU  - George Sylvie (ed.)
AU  - Wilson Lowery (ed.)
TI  - Media management: : a casebook approach 
SN  - 978138901025
U1  - 302.23068 
PY  - 2016///
CY  - New York
PB  - Routledge
KW  - Mass media-Management-Case studies
ER  -