TY  - BOOK
AU  - Hackley, Chris
TI  - Doing research projects in marketing, management and consumer research
SN  - 0-415-26895-8
U1  - 658.0072 
PY  - 2003///
CY  - London
PB  - Routledge
KW  - Consumers-Research
N1  - Includes bibliographical references and index
ER  -