TY - GEN AU - McCulloch, Wendell H. (jt. auth.) AU - Frantz, Paul L. (jt. auth.) AU - Geringer, J. Michael (jt. auth.) TI - International business: : the challenge of global competition SN - 0072537973 U1 - 658.049 PY - 2004/// CY - New York PB - McGraw-Hill KW - International economic relations N1 - Includes index ER -