TY  - GEN
AU  - Riel,Cees Van
TI  - Essentials of corporate communication : : implementing practices for effective reputation mangement
SN  - 0415328268
U1  - 658.45 
PY  - 2007///
CY  - London
PB  - Routledge
KW  - Business & Management
KW  - Office & workplace
KW  - Corporations - Public relations
KW  - Business & Economics
KW  - Business / Economics / Finance
KW  - Business/Economics
KW  - Business & Economics / General
KW  - Business & Economics / Leadership
KW  - Leadership
KW  - Marketing - General
KW  - Sales & Selling - General
KW  - Communication in management
KW  - Corporate image
KW  - Corporations
KW  - Public relations
KW  - Management & Business: General
N1  - Hardcover
ER  -