Baron, Steve <br/><br/>
Services marketing  : text and cases 
Steve Baron and Kim Harris 
 - 2nd ed. 
 - New York:  Palgrave,  2004. 
 -  xv, 291p. 
<br/><br/> PB 
<br/><br/><br/>Eng 
<br/><br/><label>ISBN: </label>1403937028 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / BAS