Frain, John <br/><br/>
Introduction to marketing 
John Frain, 
 - 4th 
 - London:  ITP,  1999. 
 - viii, 444p 
<br/><br/> Includes bibliography and index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>1-86152-147-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / FRI