Tull, Donald S. <br/><br/>
Marketing research  measurement and method  BOOK 
Donald S. Tull and Del L. Hawkins 
 - 5th 
 - Englewood Cliffs  Prentice-Hall  1990 
 -  xxiv,836p 
<br/><br/> Reproduced by National Book Foundation, Islamabad 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0029461839 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research-Case studies
<br/><br/><label>Dewey Class. No.: </label>658.38  / TUM