Wilcox, Dennis L <br/><br/>
Public relations  strategies and tactics 
Dennis L. Wilcox, Phillip H. Ault and Warren K. Agee 
 - Cambridge  Harper and Row Publishers  1986 
 -  xxvi, 645p 
<br/><br/> Includes bibliography and index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations
<br/><br/><label>Dewey Class. No.: </label>659.2  / WIP