Stone, Marilyn A. <br/><br/>
International strategic marketing  : a European perspective 
Marilyn A. Stone and J. B. McCall 
 - New York:  Routledge,  2004. 
 - xx, 262p. 
<br/><br/> Includes bibliographical references and index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0415314178 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning
<br/><br/><label>Dewey Class. No.: </label>658.84094  / STI