Reputation management : The key to successful public relations and corporate communications /
John Doorley and Helio Fred Garcia
- New York : Routledge, 2007.
- xxiv, 432 p.
Paperback.
0415974712 9780415974714
Interdisciplinary studies. Business & Economics. Business / Economics / Finance. Business/Economics. BUSINESS & ECONOMICS / Industries / Media & Communications Industries. Business & Economics / Business Communication / General. Business Communication - General. LANGUAGE ARTS & DISCIPLINES / Communication. Communication Studies. Industries - Media & Communications Industries. Communication in organizations. Public relations. Social Studies: General.