TY  - BOOK
AU  - Doole, Isobel
AU  - Lowe, Robin
TI  - International marketing strategy: : analysis, development and implementation
SN  - 1-86152-472-2
U1  - 658.848 
PY  - 1999///
CY  - London
PB  - International Thomson Business
KW  - Marketing
N1  - Includes index
ER  -