TY  - BOOK
AU  - Balan, K. R. Prof.
AU  - Rayudu, Dr. C. S.(jt.auth)
TI  - Public relations in action
SN  - 8185698171
U1  - 659.2 
PY  - 1994///
CY  - New Delhi
PB  - Castle Books
KW  - Public relations
N1  - Includes index
ER  -