Weilbacher, William M. <br/><br/>
Marketing management cases  :planning and executing marketing strategy 
Weilbacher, William M. 
 - 4th 
 - New York:  Macmillan,  1986. 
 -  x, 390p 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Management-Case studies<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / WEM