Crask, Melvin <br/><br/>
Marketing research  : principles and applications 
Melvin Crask, Richard J. Fox and Roy G.Stout 
 - New Jersey:  Prentice Hall,  1995. 
 - various.p 
<br/><br/> Includes bibliography references and index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0-205-14091-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / CRM