Dalrymple, Douglas J. Sales management : concepts and cases Douglas J. Dalrymple, William L. Cron and Thomas E. DeCarlo - 7th ed. - Singapore: John Wiley, 2003. - xviii, 585p. Includes index eng ISBN: 9812530169 Subjects--Topical Terms: Sales managementSales management-Case studies Dewey Class. No.: 658.81 / DAS