TY  - GEN
AU  - Dalrymple, Douglas J.
AU  - Cron, William L. (jt. auth)
AU  - DeCarlo, Thomas E. (jt. auth)
TI  - Sales management: : concepts and cases
SN  - 9812530169
U1  - 658.81 
PY  - 2003///
CY  - Singapore
PB  - John Wiley
KW  - Sales management
KW  - Sales management-Case studies
N1  - Includes index
ER  -