Shaw, Steven J. <br/><br/>
Marketing in business management  : text and readings 
Steven J. Shaw and C. McFerron Gittinger 
 - New York:  Macmillan,  1963. 
 - viii, 472p. 
<br/><br/> Includes bibliography 
<br/><br/><br/>eng 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHM