Leiss, William <br/><br/>
Social communication in advertising  : Consumption in the mediated marketplace 
William Leiss, Stephen Kline, Sut Jhally, and Jacqueline Botterill 
 - 3rd Edition 
 - New York:  Routledge,  2005. 
 -  x,683p 
<br/><br/> Included references and index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0415966760 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising social aspects
<br/><br/><label>Dewey Class. No.: </label>659.1042  / SOC