Kotler, Philip <br/><br/>
Marketing 
Philip Kotler...et.at. 
 - 5th ed. 
 - Australia:  Pearson Education,  2001. 
 - xxiii, 883p. 
<br/><br/> PB 
<br/><br/>Includes bibliography and index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>1740092686 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Australia-Management<br/>Marketing-New Zealand-Management
<br/><br/><label>Dewey Class. No.: </label>658.800994  / MAR