Terpstra, Vern <br/><br/>
International marketing 
Vern Terpstra and Ravi Sarathy 
 - 7th ed. 
 - Florida:  Dryden Press,  1997 
 -  xxi, 968p 
<br/><br/> HB 
<br/><br/>Includes index 
<br/><br/><br/>Eng 
<br/><br/><label>ISBN: </label>0030180228 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.848  / TEI