Moss, Danny. <br/><br/>
Public relations:  a managerial perspective 
Danny Moss and Barbara Desanto. 
 - Los Angeles:  SAGE,  2011. 
 - 493p. 
<br/><br/><label>ISBN: </label>9780761948568 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations-Management