Modern marketing 
Burton Marcus [et al.] 
 - New York:  Random House,  1975. 
 -  xx, 722p 
<br/><br/> Includes index 
<br/><br/><br/>eng 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / MOD