Harry, L. Hansen <br/><br/>
Marketing  : text and cases 
Harry L. Hansen 
 - 4th ed. 
 - Homewood Illnois:  Richard D. Irwin,  1977. 
 - 882p. 
<br/><br/> Includes index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0256016429 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Case studies
<br/><br/><label>Dewey Class. No.: </label>658.8  / HAM