Excellence in advertising  : the IPA guide to best practice 
edited by Leslie Butterfield 
 - 2nd 
 - Butterworth:  Heinemann,  1999. 
 -  xix, 304p. 
<br/><br/> Includes index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>9780750644792 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1  / EXC