Philip Kotler <br/><br/>
Principles of marketing 
Kotler, Philip 
 - New Delhi:  Prentice-Hall,  1985. 
 - 676p. 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>0876923643 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOP