Lowery, Shearon A. <br/><br/>
Milestones in mass communication research  : media effects 
Shearon A. Lowery and Melvin L. DeFleur 
 - 3rd 
 - USA:  Longman,  1995. 
 -  xv,415p. 
<br/><br/> PB 
<br/><br/>Includes bibliography and index 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0801314372 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media
<br/><br/><label>Dewey Class. No.: </label>302.23  / LOM