Mckenzie, Ray <br/><br/>
The relationship-based enterprise  : powering business success through customer relationship management 
Ray Mckenzie 
 - New York:  McGraw-Hill,  2000. 
 -  xiv, 368p. 
<br/><br/> For Multimedia Library 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0070860815 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer services-Management
<br/><br/><label>Dewey Class. No.: </label>650  / MCR