TY  - BOOK
AU  - Mckenzie, Ray
TI  - The relationship-based enterprise: : powering business success through customer relationship management
SN  - 0070860815
U1  - 650 
PY  - 2000///
CY  - New York
PB  - McGraw-Hill
KW  - Customer services-Management
N1  - For Multimedia Library
ER  -