Fotiadis, Thomas <br/><br/>
Strategic marketing for high technology products  : an integrated approach 
Thomas Fotiadis 
 - London:  Routledge,  2020. 
 - 194p. 
<br/><br/><br/>Eng 
<br/><br/><label>ISBN: </label>9780367591113 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing-Research<br/>Strategic planning<br/>Technological innovations-Management
<br/><br/><label>Dewey Class. No.: </label>620.00688  / FOS