Vitale, Robert P. <br/><br/>
Business-to-business marketing  : analysis and practice 
Robert P. Vitale, Joseph Giglierano and waldemar Pfoertsch 
 - New Jersey:  Pearson,  2011. 
 - 512 p. 
<br/><br/> PB 
<br/><br/><br/>EN 
<br/><br/><label>ISBN: </label>9780136058281 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing 
<br/><br/><label>Dewey Class. No.: </label>658.804  / VIB