TY  - GEN
AU  - Edwin E.Bobrow (ed.)
AU  - Mark David Bobrow (ed.)
TI  - Marketing handbook : : Marketing Practices
SN  - 0870945238
U1  - 658.800202 
PY  - 1985///
CY  - USA
PB  - Dow Jones-Irwin
KW  - Marketing-Handbook, manuals, etc
N1  - HB
ER  -