Talha Aslam <br/><br/>
Impact of electronic word of mouth (e wom) on political brand image and voter's percepion of mainstream political parties in Pakistan  / 
Talha Aslam 
 - Islamabad:  Allama Iqbal Open University,  2024. 
 - xiii, 186p. 
<br/><br/> HB 
<br/><br/>PHD Thesis 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic word of mouth (eWOM)<br/>Political parties--Pakistan<br/>Dissertation, Academic--PhD Mass Communication
<br/><br/><label>Dewey Class. No.: </label>324.973  / TAI