McQuail, Denis <br/><br/>
McQuail's mass communication theory 

 - 4th ed. 
 - London:  SAGE,  20. 
 - x, 542p. 
<br/><br/>Includes index and references 
<br/><br/><br/>eng 
<br/><br/><label>ISBN: </label>0-7619-6547-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass communication
<br/><br/><label>Dewey Class. No.: </label>302.201  / MCM