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1.
Business marketing management : a strategic view of industrial and organizational markets

by Hutt, Michael D; Speh, Thomas W. (jt. auth).

Edition: 6th ed.Material type: book Book Publisher: Fort Worth: Dryden, 1998Availability: Items available for loan: Central Library AIOU Islamabad (2). Location(s): General Stacks 658.8 HUB.

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2.
Business marketing management : b2b

by Hutt, Michael D; Speh, Thomas W. (jt. auth).

Edition: 11th ed.Material type: book Book Publisher: Australia: South-Western Cengage Learning, 2013Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.804 HUB.

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