000 | 00392nam a2200157Ia 4500 | ||
---|---|---|---|
020 | _a8189612182 | ||
082 |
_a659.1 _bMAA |
||
100 |
_aMalhotra, S.K. _9124145 |
||
245 |
_aAdvertising and media research _cS.K. Malhotra |
||
260 |
_aNew Delhi: _bOmega publications, _c2006. |
||
300 | _a264p. | ||
500 | _aHB | ||
546 | _aEng | ||
650 |
_aAdvertising-Research _9101573 |
||
942 | _cBK | ||
999 |
_c101090 _d101090 |