| 000 | 00527nam a2200181Ia 4500 | ||
|---|---|---|---|
| 020 | _a0072525231 | ||
| 082 |
_a658.8 _bPEB |
||
| 100 |
_aPerreault, William D. _9162715 |
||
| 245 |
_aBasic marketing _b: A global-managerial approach _cWilliam D. Perreault and E. Jerome McCarthy |
||
| 250 | _a15th ed. | ||
| 260 |
_aNew York: _bMcGraw-Hill, _c2005. |
||
| 300 | _bvarious pages. | ||
| 500 | _aHB | ||
| 546 | _aEng | ||
| 650 |
_aMarketing-Management _9162716 |
||
| 700 |
_aMcCarthy, E. Jerome (jt. auth) _9124231 |
||
| 942 | _cBK | ||
| 999 |
_c107328 _d107328 |
||