000 | 00567nam a2200181Ia 4500 | ||
---|---|---|---|
020 | _a0029461839 | ||
082 |
_a658.38 _bTUM |
||
100 |
_aTull, Donald S. _9213246 |
||
245 |
_aMarketing research _b: measurement and method _cDonald S. Tull and Del L. Hawkins |
||
250 | _a4th ed. | ||
260 |
_aEnglewood Cliffs: _bPrentice-Hall, _c1990. |
||
300 | _axxiv, 836p. | ||
500 | _aReproduced by National Book Foundation, Islamabad | ||
546 | _aeng | ||
650 |
_aMarketing research-Case studies _9119964 |
||
700 |
_aHawkins, Del L. (jt. auth) _9119965 |
||
942 | _cBK | ||
999 |
_c11631 _d11631 |