000 00288nam a22001217a 4500
082 _a105/01
100 _aMichael R. Czinkota and Ilkka A. Ronkainen
_990495
245 _aInternational Marketing
250 _a3rd, ed.
260 _aKarachi
_bFBR
_c1997
300 _a924p.
942 _cBK
999 _c144431
_d144431