000 00532nam a2200169Ia 4500
020 _a0415314178
082 _a658.84094
_bSTI
100 _aStone, Marilyn A.
_9124193
245 _aInternational strategic marketing
_b: a European perspective
_cMarilyn A. Stone and J. B. McCall
260 _aNew York:
_bRoutledge,
_c2004.
300 _axx, 262p.
500 _aIncludes bibliographical references and index
546 _aeng
650 _aStrategic planning
_9196462
700 _aMcCall, J. B. (jt. auth)
_9196463
942 _cBK
999 _c149124
_d149124