| 000 | 00550nam a2200193Ia 4500 | ||
|---|---|---|---|
| 020 | _a0071116338 | ||
| 082 |
_a658.8 _bPEE |
||
| 100 |
_aPerreault, William D. _998825 |
||
| 245 |
_aEssentials of marketing _b:a global managerial approach _cWilliam D. Perreault and E. Jerome McCarthy |
||
| 250 | _a10th ed. | ||
| 260 |
_aBoston: _bMcGraw-Hill, _c2006. |
||
| 300 | _bxxxix,Various pages | ||
| 500 | _aHB | ||
| 504 | _aIncludes index | ||
| 546 | _aeng | ||
| 650 |
_aMarketing _9124391 |
||
| 700 |
_aMcCarthy, E. Jerome (ed) _9124392 |
||
| 942 | _cBK | ||
| 999 |
_c149133 _d149133 |
||