| 000 | 00478nam a22001817a 4500 | ||
|---|---|---|---|
| 020 | _a0471552542 | ||
| 082 |
_a658.83 _bAAM |
||
| 100 |
_aAaker David A. _9127094 |
||
| 245 |
_aMarketing research _cAaker David A. Day George S. |
||
| 250 | _a5th | ||
| 260 |
_aNew York _bJohn Wiley & Sons _c1995 |
||
| 300 | _axvi,783 | ||
| 500 | _aIncludes bibliography and index | ||
| 546 | _aeng | ||
| 650 |
_aMarketing research _9127095 |
||
| 700 |
_aDay, George S. _998807 |
||
| 942 | _cBK | ||
| 999 |
_c149235 _d149235 |
||