000 | 00533nam a22001697a 4500 | ||
---|---|---|---|
020 | _a9781119217138 | ||
082 |
_a658.802 _bMCM |
||
100 |
_aMcDonald, Malcolm _9139903 |
||
245 |
_aMarketing Plans _b:how to prepare them, how to profit from them _c/Malcolm McDonald and Hugh Wilson |
||
250 | _a2nd ed. | ||
260 |
_aLondon: _bTaylor & Francis, _c2016. |
||
300 | _axiv, 624p. | ||
650 |
_aMarketing - Management _9139904 |
||
650 |
_aMarketing - Planning _9124261 |
||
700 |
_aHugh Wilson (jt. auth.) _9139905 |
||
942 | _cBK | ||
999 |
_c149572 _d149572 |