000 00543nam a22001817a 4500
020 _a9781138712911
082 _a658.8
_bNIE
100 _aNijssen, Edwin J.
_9150488
245 _aEntrepreneurial marketing
_b: an effectual approach
_cEdwin J. Nijssen
250 _a2 ed.
260 _aNew York:
_bRoutledge,
_c2017.
300 _aix, 169p.
650 _aNew products - Marketing
_9150489
650 _aMarketing - Management
_9150910
650 _aEntrepreneurship
_9150911
650 _aSmall business marketing
_9150492
942 _cBK
999 _c150836
_d150836