000 00491nam a22001697a 4500
082 _a658.835
_bTUM
100 _aTull, Donald S.
_9151244
245 _aMarketing research
_b: measurement and method
_cDonald S. Tull and Del I. Hawkins
250 _a5th
260 _aNew york
_bMacmillan publishing company
_c1993
300 _a xxiv, 836p
546 _aENG
650 _aMarketing research
_9151245
700 _aDonald s.Tull
_9151246
700 _aDel I. Hawkings
_9151247
942 _cBK
999 _c150910
_d150910