| 000 | 00558nam a22001697a 4500 | ||
|---|---|---|---|
| 020 | _a9783030107932 | ||
| 082 |
_a658.83 _bEIR |
||
| 100 |
_aEisend, Martin _9212334 |
||
| 245 |
_aResearch methodology in marketing _b: theory development, empirical approaches and philosophy of science considerations _cMartin Eisend , Alfred Kuss |
||
| 260 |
_aSwitzarland: _bSpringer Nature, _c2019. |
||
| 300 | _aix, 238p. | ||
| 500 | _aHB | ||
| 546 | _aEng | ||
| 650 |
_aMarketing research-Methodology _9124111 |
||
| 700 |
_aKuss, Alfred (jt.auth) _9212335 |
||
| 942 | _cBK | ||
| 999 |
_c154483 _d154483 |
||