000 00603nam a2200181 4500
020 _a9783658184162
082 _a658.8
_bTOS
100 _aTomczak, Torsten
_9212963
245 _aStrategic marketing
_b :market-Oriented corporate and business unit planning
_cTorsten Tomczak Sven Reinecke and Alfred Kuss
260 _aSwitzerland:
_bSpringer Gabler,
_c2018.
300 _a253p.
650 _aMarketing
_9212964
650 _aBusiness
_9212965
650 _aBusiness and management
_93287
700 _aKuss, Alfred (jt. auth)
_9212966
700 _aReinecke, Sven (jt. auth)
_9212967
942 _cBK
999 _c154621
_d154621